Friday, June 2, 2017

Commercial Signs in Phoenix AZ: Electronic Message Centers vs. Traditional Signage


Commercial signs in Phoenix, Arizona can help your business draw more customers and see more profits. Different forms of advertisement are a necessary investment to increase revenue and generate interest in your company’s products and services. While some business owners may balk at the idea of investing in large, electronic message centers that provided lighted advertising space right outside their storefront, the investment in such a valuable piece of marketing can easily outweigh more traditional forms of signage with the superior benefits it can provide. Here’s a look at what taking the next step in your advertising campaign can do and why you may want to consider making this long term investment in your company…read on!

Visual Appeal
Large, lighted electronic message centers give passersby a stunning visual effect that changes as it’s programmed to give varied messages to potential customers. These advanced pieces of marketing technology draw the eye with brilliant displays that can be as intricate or simple as you wish. And while you can print the same messages on standard banners or awnings to promote your marketing message, these professional looking message boards only need one screen to give all of the information you would like to convey with your commercial signs. With traditional methods, you would need to create new banners or awnings for every announcement you wish to make.

Readability
Since electronic message centers usually have LED lights that are programmed to form words and images that convey your marketing message, customers can see your commercial signs even at night or in inclement weather. Standard banners and awnings don’t have the benefit of lighting and will be difficult, if not impossible to read at certain times of the day. By contracting a professional company to design and install your electronic message center, you can advertise 24 hours per day and 7 days per week without having to worry about how many potential customers couldn’t see, much less read your advertising message.

Professionalism
One of the best parts of investing in commercial signs and an electronic message center is that your storefront automatically gains the prestige of having such a clean, professional piece of advertising equipment. These permanent structures unconsciously signify a serious business that wants a clean advertising system that will maintain its appeal. Standard banners and awnings will show signs of wear and tear, fading and sometimes even get ripped in critical parts of the sign. Standard advertising tools such as these don’t look as professional and polished as the newer types of signage, including electronic message centers. Find out more from a qualified advertising and installation professional about what these signs can do to promote your business.


For more information about commercial signs in Phoenix AZ and the overwhelming benefits to investing in an electronic message center, call 602-269-9773 or click on the provided link.

Thursday, April 20, 2017

Commercial Signs in Phoenix AZ: Electronic Message Centers Take Your Business To The Next Level


Commercial signs in Phoenix, Arizona help your business gain the advertising space to inform potential customers about your company. The most effective form of this type of advertisement is an electronic message center that provides a lighted beacon outside your place of business that highlights your company name and/or logo, product or service information and even items designed to attract consumers to pay a visit to your store. Here are some advantages to contracting a signage specialist to help increase the volume of business your company sees…read on!

Business Branding
One of the principles in advertising is that if customers do not know who you are and what your company does, you can have the best product or service available for the cheapest price and it won’t make a difference. This is why advertising is important. And all major companies use high powered advertising techniques to make their logo or jingle become instantly associated with their products or services. This is called business branding and it is the most high level form of marketing. For smaller companies, business branding can seem impossible; however, commercial signs can dramatically help to establish your company name and logo, your products or services and any other pertinent information into a consumer’s unconscious mind. When these pieces of information are placed on a bright, eye-catching sign outside your place of business, hundreds of local commuters will pass by every day and see it, whether they register the information on a conscious level or not. This repeated contact can have very powerful effects if it is triggered by a need and your potential customers will recall your sign. Electronic message centers are the most powerful way to take advantage of this process.

Tantalizing Your Customers Into Responding
The most powerful way to use an electronic message center is to include information about specials you are currently running or anything that is a persuasive piece of intel that will catch a customer’s attention. These brightly lit commercial signs can provide a scrolling wealth of information about your company and its offerings to entice potential customers to pay your place of business a visit. A specialized company that designs, installs and programs these visually appealing advertising boards can help you create a lasting impression in the minds of local commuters and even to program a message that inspires customers to reach out to you.


For more information about commercial signs in Phoenix AZ and how electronic message boards can promote your business and expand your current customer base, call 602-269-9773 or click on the provided link.

Friday, March 17, 2017

Commercial Signs in Phoenix AZ: Shopping For Electronic Message Centers


Commercial signs in Phoenix, Arizona help promote your business on a local scale and direct potential customers to locate your storefront. Electronic message centers give you a bright beacon that is visible during both the daytime and night so that your customers can find your business and guide them to your storefront. Finding an expert that can create these magnificent displays can dramatically impact your company’s marketing efficacy and even promote your business branding. Here are a few things to look for when considering contracting with a service provider to create lighted signs to attract more customers to your place of business…read on!

Expertise
A Phoenix-based company that creates custom commercial signs for local businesses does not always have the knowledge, experience and personnel to make electronic message centers to promote your company. Most service providers have printed banners, awnings and other valuable signage tools; however, this specialized, high-tech type of advertising display can only be ordered through companies that have an electronics department and the know-how to build these large, lighted signs. An online search for such products will typically give you a short list of companies that can provide you with this type of marketing tool. Look through the available companies’ websites—you should immediately see electronic displays as their mainstay if they are capable of creating a custom lighted sign for your business.

Check Their Gallery
Most companies that provide any type of product that can be photographed have an online gallery of previous work to demonstrate what types of electronic message centers they have rendered for other companies in the past. By looking at these pictures, you can determine the skill level of the companies you are considering to create commercial signs to promote your business. A serious service provider will have several images of previous work that display their skill and creativity, the professional appearance of their completed work and give you some idea of what you can expect when you contract with their company.

Service Check
Before you make a final decision, be sure to check to see what auxiliary services that the company you are considering to contract your commercial signs through renders for their clients. Since electronic message centers have complex components and are exposed to weather and other potentially damaging elements, making sure that the company you hire provides maintenance services and full installations is critical for the success of your advertising project on a long term basis. You should be offered regular maintenance and emergency repairs for any types of problems that should arise with the sign board that you receive. You should also select a company that can help you obtain any necessary permits for having this type of display and that can survey the location to ensure the best functionality and most solid structure to help you attract more customers for years to come.


For more information about commercial signs in Phoenix AZ and finding a professional contractor that designs, installs and maintains electronic message centers for local advertising purposes, call 602-269-9773 or click on the provided link.